Just How Important Is Structured Data in SEO?
Learn about advances in structured data, why it's so important to your site, the benefits of structured data, and more.
Google Rich Results Explained: SEO & Structured Data on WordPress – Mehdi Rashed
When it comes to SEO, I always go for what others either neglect to do or don’t even know to do. Google Rich Results are one of those things that many don’t know because professionals often don’t tell anyone about this fantastic SEO Ranking Google Feature. One of the best ways to improve your website #SEO is to use structured data on your website to highlight some of the features you wang #Google to show on the search engine results page. Rich Results are one of the best things you can do and are one of the most underrated Google Ranking Factors that admins often neglect to implement despite it is very easy and doesn’t require any coding if you are using #WordPress. In this video, I told you what many don’t keep the competition on their side. Let’s watch and learn some professional SEO ranking tips and tricks.
– Google Rich Results Gallery: https://developers.google.com/search/docs/guides/search-gallery
– Google Rich Results Test: https://search.google.com/test/rich-results
– Schema Documentation: https://schema.org
What you can expect in this video:
00:00 Rich Results & Structured Data
00:32 What are Rich Results?
01:19 Adding Rich Results to Website
02:08 Why Implement Rich Results?
04:11 Examples of Rich Results
13:29 What is Structured Data?
14:46 About Schema.org Website
16:07 Featured Content for Rich Results
18:42 An Important SEO Plugin for Rich Results
19:54 Google Rich Result Eligibility Test
23:25 Important Structured Data for Website
Rich results are those fancy search results that are more than just simple blue links. There are a lot of rich results on Google, many of them are actually easy to use if you are running a WordPress website. We have FAQ, How to, Logo, Rating, Q &A, and many others that you can find on Google Rich Results Gallery.
Many don’t know about this Google feature that improves SEO rank by improving CTR or Click Through Rate. Users tend to click on different links so if you have some rich results on Google for your website, you’ll stand different from your competitors on the results page.
To use Google Rich Results, you need to configure Structure Data according to Schema[Dot]Org Website documentations. But don’t worry! Provided your website is powered by WordPress, you can do this without writing a single line of code or even having any programming knowledge.
How? As easy as installing and configuring some simple plugins. In this video, I talked about the Yoast SEO plugin that provides some Rich Results features for you but don’t forget to watch my next few videos to learn more about FAQ, How to Snippets, and Article Star Rating.
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How Important Is Schema (Structured Data) For Ranking Websites?
Schema can be really confusing and many SEOs care very deeply about it. But is it really necessary for ranking a site or URL?
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Structured data: What’s it all about?
In this episode of Search Off The Record, we take a deep dive into structured data. Our hosts Martin Splitt and Lizzi Sassman talk with Ryan Levering, a software engineer at Google, about the importance of structured data, impactful things you can do with it, how Google uses it, and more! If you’re wanting to know the in’s and out’s of structured data, this episode is for you.
Episode transcript → https://goo.gle/sotr035-Transcript
Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.
fullname: John Mueller, Martin Splitt, Lizzi Sassman;
How to use FAQ Structured Data for Google Rich Snippets
How to use FAQ Structured Data for Google Rich Snippets. Schema Markup step by step tutorial on how to add FAQ schema to your websites if the website is WordPress or any other builder that’s HTML based.
Regardless of your website webpage type I will cover how to add this Schema type to your pages.
I cover in this video:
1. Do I need a dedicated FAQ page?
2. Do I need to make a dedicated FAQ section on the page.
3. How to add FAQ structured data to any page
4. Google guidelines for Schema Markup
If you have any other questions related to structured data or on-page SEO please feel free to go ahead and ask below, where I’m always happy to answer any of your search engine optimization questions or anything related to today’s video on structured data how to get Google Rich Snippets.
Structured Data FAQ Template: https://www.seomastermind.org/giveaway
Chris Palmer SEO – Digital Marketing
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